Channel Delivery Analyst - Business Storyteller

About the job

Overview

Being good neighbors – helping people, investing in our communities, and making the world a better place – is who we are at State Farm. It is at the core of how we operate and the reason for our success. We're moving with urgency to become a Next Gen Good Neighbor, with technology that strengthens human connections and enhances the customer experience. As an employee, you'll spend less time navigating systems and more time applying judgment, empathy, and expertise in the moments that matter most.

Applicants are required to be eligible to lawfully work in the U.S. immediately; employer will not sponsor applicants for U.S. work authorization (e.g. H-1B visa) for this opportunity

Responsibilities

As a Business Storyteller in Agency Channel Performance, you'll turn complex business information into clear, compelling stories that help audiences understand what's happening, why it matters and what comes next. You'll work alongside business leaders and cross-functional partners to uncover insights, connect the dots and shape narratives that drive understanding, alignment and action. No two days will look quite the same. One day, you may be consulting with an executive to sharpen a strategic message; the next, synthesizing ambiguous or evolving business information into a cohesive story, developing a leadership presentation or translating a complex initiative into an engaging visual experience. Across every assignment, you'll bring curiosity, critical thinking and an audience-first mindset—asking thoughtful questions, challenging assumptions and finding the story that matters most.

Successful Business Storytellers combine strategic consultation, analytical synthesis, narrative development and creative communication with the ability to bring stories to life across multiple mediums. A successful candidate in this role will be equally comfortable shaping an executive talk track, developing messaging and written content, and creating visual experiences through presentations, infographics and digital platforms.

We are also seeking candidate who embrace AI as a creative and productivity partner, knowing when and how to use emerging tools to accelerate research, synthesis, writing and design—while applying your own judgment, originality and insight to ensure the final story is accurate, authentic and meaningful. Ultimately, your value isn't simply in the content you create, but in your ability to make the complex understandable, the important memorable and the story actionable.

• Functions with highest level of autonomy and works within broad limits and authority on highly complex assignments requiring specialized knowledge
• Creates, maintains, and implements overall go-to-market strategy and execution across products that promotes consistency in delivery for stakeholders and ultimately moves forward Channel Performance outcomes
• Prioritizes, aligns, and integrates the Agent Channel Strategy into all go-to-market plans to ensure execution aligns to the strategic vision of Channel Performance
• Collaborates and influences Market Area and Field Execution leadership frequently to understand field priorities/environment and inform work, encourage advocacy, and ensure alignment with current needs
• Enhances the relationship between corporate and field teams to understand field priorities/environment, encourage advocacy, ensure consistent and successful delivery of new products, capabilities & initiatives
• Leverages broad scope and depth of knowledge in industry, company issues, competitive environment, business, and area specific needs to lead, manage, and complete assignments
• Recognized as a trusted consultant in sales enablement strategy development, providing support for issue resolution

Qualifications

Required Experience and Qualifications:

• 7+ years of professional experience in strategic communications, business consulting, business strategy, change management, content strategy, journalism or a related discipline.
• 5+ years of experience consulting with business leaders, stakeholders or subject matter experts to uncover insights, clarify objectives and shape communication approaches.
• 3+ years of demonstrated experience translating complex business information, strategies or insights into clear, compelling narratives for diverse audiences.

Preferred Experience:

• Experience with presentation design, information visualization, digital content development or creative tools such as PowerPoint, Adobe Creative Cloud, Figma or comparable platforms.
• Experience incorporating generative AI into creative workflows while maintaining appropriate human oversight, factual accuracy and editorial judgment.

Candidate will be required to provide a work sample and/or complete a work scenario exercise as part of the interview process.

Applicants are required to be eligible to lawfully work in the U.S. immediately; employer will not sponsor applicants for U.S. work authorization (e.g. H-1B visa) for this opportunity

Our Benefits

Because work-life balance is a priority at State Farm, compensation is based on our standard 38:45-hour work week!

• Potential starting salary range: $XX,XXX - $XXX,XXX

• Starting salary will be based on skills, background, and experience

• High end of the range limited to applicants with significant relevant experience

• Potential yearly incentive pay up to XX% of base salary

At State Farm, we offer more than just a paycheck. Check out our suite of benefits designed to give you the flexibility you need to take care of you and your family!

• Get Paid! On top of our competitive pay, you are eligible for an annual raise and bonus.
• Stay Well! Focus on you and your family’s health with our robust health and wellbeing programs. State Farm pays most of your healthcare premium, and we offer multiple healthcare plan options, including a high deductible plan. All medical plans provide 100% coverage for in-network preventative care, AND you and your family have access to vision, dental, telemedicine, 24/7 mental health professionals, and much more!
• Develop and Grow! Take advantage of educational benefits like industry leading training programs, top-notch tuition assistance programs, employee resource groups, and mentoring.
• Plan Ahead! Plan for those big moments in life with benefits like fertility/IVF/adoption assistance, college coaching, national discount programs, interactive monthly financial workshops, free financial coaching, and more. You can also start a savings account or consider financing through our State Farm Federal Credit Union!
• Take a Little “You” Time! You will have access to our generous time off policies designed so you can plan around holidays, family events, volunteering, or just to take a relaxing day off. With the opportunity to initially earn up to 20 days annually plus parental leave, paid holidays, celebration day, life leave (40 hours/year), bereavement leave, and community service/education support days, there will be plenty of time for you!
• Give Back! We offer several ways to give back through our Matching Gift Program, Good Neighbor Grant Program, and the Employee Assistance Fund.
• Finish Strong! Plan for retirement using free financial advisors and a 401(k) plan with company contributions of up to 7% of your salary.

Visit our State Farm Careers page for more information on our benefits, locations, and the hiring process of joining the State Farm team!