Digital Content Producer

About the job

Primary Purpose of Organizational Unit

University Communications and Marketing protects and advances Carolina’s reputation as the nation’s first and best public research university. In partnership with leaders and colleagues across campus, the team is responsible for developing and implementing an integrated strategy to share the impact of our university’s teaching, research and service that improves our state, nation and world. Areas within University Communications and Marketing include Web Planning and Production, Internal Communications, Development Marketing, Executive Communications, Strategic Communications, Marketing, Social Media, Creative Services, and the UNC Visitors Center.

Position Summary

UNC-Chapel Hill’s University Communications and Marketing department is seeking a digital content producer to create compelling digital experiences that connect people with UNC-Chapel Hill’s stories, resources and institutional priorities. This a perfect role for a curious communications professional who has experiencing sharing content across digital platforms and translating complex issues into digestible information that audiences will engage with.

A member of the editorial and digital production team, this position combines editorial judgment, web production and audience strategy to ensure content is useful, engaging and accessible for its channel and intended audience. This person should be able to independently manage their own projects, but also be a strong collaborator who can work across teams to write engaging website copy, produce newsletters and identify ways to share visuals across sites. The digital content producer will work on a team that contributes to UNC.edu, The Well newsletter, giving.unc.edu and other University websites. Each producer will have a primary specialty while providing cross coverage for major initiatives, high-interest stories and daily publishing needs. The ideal candidate would have experience with a CMS (ideally WordPress) or email service provider. Experience with finding and developing written stories on deadline is a plus.

Minimum Education and Experience Requirements

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

Management Preferences

• Must have experience as a communications professional with a strong background in producing compelling written content and have Wordpress and CMS experience.
• Must have strong written and oral communications skills and the ability to develop and maintain positive relationships across campus to best position the University according to its strategic goals.
• Must have experience writing feature stories on tight deadlines.
• Experience telling stories through video multimedia channels.

Special Instructions

Please submit a writing sample, a website, webpage or newsletter you’ve worked on as part of your application.