Social Media & Marketing Coordinator

About the job

Be a Tar Heel!

A global higher education leader in innovative teaching, research and public service, the University of North Carolina at Chapel Hill consistently ranks as one of the nation’s top public universities. Known for its beautiful campus, world-class medical care, commitment to the arts and top athletic programs, Carolina is an ideal place to teach, work and learn.

One of the best college towns and best places to live in the United States, Chapel Hill has diverse social, cultural, recreation and professional opportunities that span the campus and community.

University employees can choose from a wide range of professional training opportunities for career growth, skill development and lifelong learning and enjoy exclusive perks that include numerous retail and restaurant discounts, savings on local child care centers and special rates for performing arts events.

Primary Purpose of Organizational Unit

Carolina Housing is committed to providing convenient housing that is secure, inclusive, and supportive. Students create a home in our on-campus communities, build life-long friendships and develop skills for their current and futures successes as they journey through their Carolina experience. In support of this mission, the department provides a comprehensive campus housing operation for approximately 10,000 residents including business services, residence life and education, family housing, administrative services, housekeeping, maintenance, human resources, marketing, and information technology. Within these operations, over 500 full-time, part-time, and student staff are responsible for 3.1 million square feet of residential space and an annual auxiliary budget of over $70 million. The department receives no State funding, which makes the operation unique in that it must manage both revenue and expense projections and budgets. The department is also dynamic in that it must continuously adjust to changes in student preferences, demand, rate levels, and a changing landscape of construction and renovation, and enrollment growth. Carolina Housing prides itself on being student-centered, data -driven and dedicated to continuous improvement. To that end, the department is amid implementing its five-year strategic plan and in the process of long-term capital planning that is likely to include renovation and new construction.

Position Summary

Carolina Housing at the University of North Carolina at Chapel Hill is seeking a Social Media and Marketing Coordinator to support Carolina Housing’s marketing and communications efforts through social media management, digital content creation, and promotional support. This position helps increase awareness of Carolina Housing programs, services, events, and residential communities while promoting student engagement and the on-campus living experience.

Under the direction of the Assistant Director of Marketing and Communications, this position supports creating, scheduling, and publishing content across social media platforms; developing basic marketing materials; and supporting departmental marketing initiatives and special events.

The position works collaboratively with Carolina Housing staff and campus partners to gather content, highlight student experiences, and ensure communications are timely, engaging, and consistent with University branding guidelines.

Minimum Education and Experience Requirements

Bachelor’s degree in a discipline related to the area of assignment; or equivalent combination of training and experience. All degrees must be received from appropriately accredited institutions.

Management Preferences

• Experience in higher education, student affairs, or university housing

• Familiarity with major social media platforms and content creation best practices

• Basic graphic design or digital content development skills

• Ability to manage multiple assignments to meet deadlines

• Ability to work independently or collaboratively with a team

Office of Human Resources Contact Information

If you experience any problems accessing the system or have questions about the application process, please contact the Office of Human Resources at (919) 843-2300 or send an email to employment@unc.edu

Please note: The Office of Human Resources will not be able to provide specific updates regarding position or application status.