Manager, National Communications Strategy & Planning (Medicare)

About the job

Remote and must live in the United States

JOB DESCRIPTION

Job Summary

The Manager, Welcome Kits & Provider Directories owns the end-to-end development, coordination, and delivery of two critical member-facing document types — Medicare Annual Notice of Change, Evidence of Coverage, and Summary of Benefits — across all applicable Medicare Advantage markets. Welcome Kits are a new member's first communication from Molina; Provider Directories must reflect current, approved provider data and satisfy CMS and state filing requirements on an annual and ongoing basis.

This is a high-accountability, execution-focused role that sits at the intersection of regulatory compliance, market coordination, and operational delivery. The Manager works closely with Regional Mandated Materials Managers, Government Contracts, D-SNP Market Leaders, Provider Data Management, and the Online Materials Library (OML) team to ensure materials are market-accurate, SMAC-compliant, and delivered on schedule across multiple markets simultaneously.

Essential Job Duties

• Owns Medicare Annual Notice of Change, Evidence of Coverage, and Summary of Benefits from start to finish: Gathering market inputs, managing production, and ensuring on-time delivery across all Medicare Advantage markets.

• Tracks SMAC requirements and makes sure they show up correctly in materials: Works directly with Government Contracts and D-SNP Market Leaders to stay on top of market-specific regulatory requirements throughout the year.

• Keeps Medicare Annual Notice of Change, Evidence of Coverage, and Summary of Benefits current year-round: PDs go beyond an annual update. Changes and regulatory updates happen month to month, and this role manages those updates from the source data through to the final document.

• Coordinates across a lot of teams at once: Regional Managers, Government Contracts, DMLs, Provider Data, OML, health plans, and MarCom Ops. Keeping everyone informed and moving is a core part of the job.

• Manages CMS and state filing deadlines: Works with OML to make sure materials are submitted correctly and on time and handles any corrections or resubmissions that come back.

Welcome Kit Management

• Own end-to-end coordination of all materials included in each market's Medicare Welcome Kit — from initial market intake through final production and delivery.

• Ensure Welcome Kit content accurately reflects market-specific benefit designs, SMAC-driven requirements, and all applicable CMS and state regulatory standards.

• Manage year-over-year Welcome Kit refreshes, incorporating annual plan changes, new market requirements, and feedback from prior production cycles.

• Track open items, outstanding inputs, and market-specific variations across all assigned markets throughout the production cycle.

Provider Directory Management

• Manage the production and ongoing maintenance of Medicare Printed Provider Directories for all applicable markets.

• Collaborate with Provider Data Management teams to ensure approved 'good data' files are used as the authoritative source for all directory content.

• Oversee annual directory refreshes and coordinate month-to-month updates driven by provider changes, market updates, or regulatory requirements.

• Ensure all updates are accurately reflected, tracked, and communicated to relevant stakeholders in a timely manner.

SMAC Requirements & Regulatory Alignment

• Develop working knowledge of market-specific SMAC requirements and their downstream impact on Welcome Kit content and structure.

• Partner with Government Contracts (GC) and D-SNP Market Leaders (DMLs) to identify SMAC-driven requirements and ensure they are correctly incorporated into materials.

• Track SMAC changes throughout the year and confirm that Welcome Kit content is updated accordingly ahead of each production cycle.

• Serve as an informed point of contact for market-specific regulatory questions related to Welcome Kits and Provider Directories.

Market Coordination & Stakeholder Engagement

• Partner with health plan market teams to confirm required materials, gather market-specific inputs, and manage timelines across multiple concurrent markets.

• Coordinate with Regional Mandated Materials Managers on production status, open items, market readiness, and escalation of issues.

• Support Regional Manager-led working sessions with health plans by preparing content updates, status reports, and tracking follow-ups and next steps.

• Ensure health plan partners have clear visibility into material status, upcoming changes, and any market-specific actions required of them.

CMS & State Filing Collaboration

• Partner with the Online Materials Library (OML) team to support CMS and state filing requirements for Welcome Kits and Provider Directories.

• Ensure materials are submitted accurately and on time, with awareness of filing deadlines and their impact on upstream production timelines.

• Manage CMS or state feedback, corrections, and resubmissions in coordination with OML and relevant market stakeholders.

• Maintain documentation of filing status, correspondence, and resolution outcomes by market and document type.

Essential Job Duties:

• In collaboration with senior leadership, supports the development and execution of enterprise communication strategies aligned with brand standards, business objectives, and regulatory requirements, while representing regional needs and insights.

• Serves as the primary communications lead for an assigned region, delivering regular (monthly and mid‑month/weekly) updates to health plans and ensuring clear, consistent communication throughout the material development lifecycle.

• Supports and contributes to comprehensive communication strategies that drive member engagement, retention, provider relations, and regulatory compliance, translating enterprise objectives into regionally executable plans.

• Co‑leads monthly health plan calls in partnership with Marketing, including scheduling, agenda development, preparation, facilitation, and follow‑up, ensuring alignment on priorities, timelines, and expectations.

• Leads and manages the development of mandated and regulatory communication materials within the region, ensuring milestones, timelines, and deadlines are clearly communicated, tracked, and met.

• Proactively tracks progress, identifies risks or delays, and communicates mitigation strategies to health plans and internal stakeholders to support timely delivery and reduce downstream impacts.

• Builds and maintains strong cross‑functional partnerships with shared services teams (e.g., Compliance Practice Oversight, Product, Enrollment, Medicare Implementations), coordinating year‑over‑year updates, operational changes, and regional requirements.

• Represents regional perspectives and recurring themes to inform enterprise communication planning, campaign roadmaps, and continuous improvement efforts.

• Oversees Source of Truth (SOT) governance for the region, ensuring accuracy, completeness, and timely stakeholder input; serves as the primary point of contact for SOT change requests, escalations, and post‑deadline updates, including late‑breaking changes.

• Identifies, escalates, and helps resolve communication or operational issues by partnering with internal and external stakeholders to ensure timely resolution, consistent follow‑up, and clear documentation.

• Utilizes data, competitive insights, and member feedback to inform strategic decisions and regional communication approaches.

• Partners with analytics teams to define and monitor key performance indicators (KPIs), track progress, measure effectiveness of communication efforts, and apply insights to improve future initiatives.

• Develops and refines communication frameworks, templates, tools, and best practices based on regional patterns, questions, and recurring needs.

• Champions innovation and continuous improvement across communication strategy, planning, intake, and execution processes.

• Leads, coaches, and develops team members by setting clear direction, providing guidance and feedback, fostering collaboration, and ensuring alignment with organizational goals and high‑quality outputs.

• Inspires a high‑performing team culture grounded in accountability, transparency, creativity, and operational excellence through regular engagement, communication, and performance management.

Required Qualifications

• At least 7 years of progressive communications/marketing experience, including health care/managed care experience, or equivalent combination of relevant education and experience.

• At least 1 year of management/leadership experience.

• Ability and experience leading communications/marketing strategy and strategic planning initiatives.

• Strong understanding of Centers for Medicare and Medicaid Services (CMS) regulations, Medicaid/Medicare communications, and member engagement strategies.

• Experience with communication analytics platforms and strategic planning tools.

• Strong analytical and strategic thinking skills.

• Strong organizational skills and attention to detail.

• Project management experience/experience managing complex projects in a regulated environment.

• Ability to work cross-functionally with internal/external stakeholders in a highly matrixed organization.

• Strong verbal and written communication skills.

• Microsoft Office suite and applicable software programs proficiency.

Preferred Qualifications

• Project Management Professional (PMP) or Agile certification.

• Proficiency in marketing technology platforms/tools (e.g. Salesforce Health Cloud, Adobe Experience Manager, Tableau).

• Experience with multicultural and multilingual communications.

• Familiarity with National Committee for Quality Assurance (NCQA) standards and health literacy best practices.

• Bilingual capabilities (Spanish, Mandarin, etc.).

To all current Molina employees: If you are interested in applying for this position, please apply through the Internal Job Board.

Molina Healthcare offers a competitive benefits and compensation package. Molina Healthcare is an Equal Opportunity Employer (EOE) M/F/D/V

Additional Information

• Job Identification: 2039752
• Job Category: Marketing & Communications
• Posting Date: 2026-10-08
• Job Schedule: Full time
• Salary Range: $83,252.00 - $163,931.00 Annually *Actual compensation may vary based on geographic location, work experience, education and/or skill level