National Pro Artist, Bobbi Brown NA

About the job

Description

PRO MAKEUP ARTIST - WEST COAST Bobbi Brown Cosmetics | North America Department: Education, Artistry & Special Events Location: California, Texas - West Coast market Travel: Up to 50%+ Reports To: Head of Education

POSITION SUMMARY •    Serve as the brand’s artistry ambassador across the West Coast region, with a primary focus on Los Angeles, Dallas, and Seattle supporting Nordstrom and key SMC accounts. •    Elevate consumer engagement, artistry excellence, field development and sales performance through high-impact events, masterclasses and elevated consumer experiences. •    Partner with Field Sales, Marketing, PR, Social and Education teams to execute brand initiatives and advance broader North America eventing goals. KEY RESPONSIBILITIES •    Lead elevated artistry events, masterclasses and retailer activations that deliver against brand, regional and FY27 eventing priorities. •    Own the artistry experience from planning through execution, including event concepts, consumer engagement, service standards, product storytelling and post-event learnings. •    Partner with Field Sales and retailer teams to identify priority doors and markets, strengthen appointment strategies and improve event productivity. •    Drive sales conversion, customer acquisition and loyalty through differentiated events, services and artistry-led experiences. •    Deliver advanced artistry education and coaching for retail and field teams, partnering closely with FESM and FETM leaders on West Coast priorities. •    Create social and digital content that showcases Bobbi Brown products, trends, techniques and signature artistry. •    Partner with Marketing, PR and Field Sales on launches, high-profile brand moments and regional trend insights. •    Build strong relationships with retailers, influencers, professional artists and industry partners to expand brand visibility and desirability. •    Maintain Bobbi Brown artistry and service standards across every consumer, retailer and industry-facing touchpoint. SUCCESS MEASURES •    Growth in event sales, productivity, hero categories and consumer conversion. •    Successful delivery of elevated events and consumer experiences aligned to brand and regional priorities. •    Increased artistry capability and event execution standards across the West Coast region. •    Stronger retailer partnerships, customer acquisition and loyalty. •    Increased social engagement, content impact and brand visibility.

Qualifications

•    7-10+ years of professional makeup artistry experience. •    Strong editorial, retail and eventing expertise, including experience leading elevated consumer-facing and retailer events. •    Exceptional presentation, communication, coaching and relationship-building skills. •    Experience creating engaging content across social and digital platforms. •    Strong organizational and project management skills with the ability to manage multiple events and cross-functional priorities. •    Ability to travel extensively throughout the West Coast region and to additional North America markets as business needs require. •    Collaborative, consumer-obsessed and passionate about developing others and driving measurable business results.